The main idea that the brand promotes is the opportunity to form wherever you are: at home, at work, at school or while walking.
The embodiment of this idea was the mobile application, which is a marketplace for online courses for in-demand professions.
The product has received a convenient online course feed, where you can find and purchase courses of interest in one place. There is also a convenient search by categories and keywords.
The main principle is that the platform unites both creators and buyers of online courses in a single information space of the social network.
After the launch of the MVP, demand was confirmed, as well as the unit economy of the service for further scaling.